Two years after: Google Transit for Humboldt County

Last Saturday, I presented at the Wheels of Change conference in Humboldt County, CA by video conference.

Trillium client Humboldt County was roughly the 17th area in North America to join Google Transit. Since that time, the main transit agency, Redwood Transit System, has posted a greater than 40% increase in ridership. They have one of the best farebox return ratios of any rural transit system in California.

Now there are more than 115 North American areas include in Google’s transit trip planner. It’s exciting to see and report this progress.

The audience was particularly interested in future possibilities for online transportation information. I showed’s transit time maps,, and Atlanta’s multi-modal trip planer, among other projects.

Aaron is the founding principal of Trillium Solutions, Inc. He brings experience that includes 13 years of experience in public transportation, with knowledge of fixed-route transportation, paratransit, rural transportation, and active transportation modes. Aaron is a recognized expert in developing data standards, web-application design, digital communications, and online marketing strategy. He originally developed Trillium’s GTFS Manager, and has played a key role in the development of the GTFS data specification since 2007.