What do your passengers want most? A web-based survey gives answers.
In fall of 2008, SEPTA, the Southeastern Pennsylvania Transportation Authority, surveyed web-visitors in anticipation of their website revamp.
The results are worth noticing. Here’s one question (and averaged responses).
Google Transit and interactive maps came it at the top of the list, along with real time bus information. In other words a lot of SEPTA’s customers, and customers of other agencies, are hoping for Google Transit.
Kudos to SEPTA for conducting the web-based survey. This kind of inexpensive outreach helps to deliver the services customers want, and, importantly builds relationships that will create active public transit advocates.